Optimizing Your Tutorial – Simplicity Is Key

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On June 23, 2011

You can have 20 million users download you freemium application, but if only 2 of them spend more than 30 seconds in your app you have a problem! This week we will look at important elements for any successful tutorial with the focus on making every action as simple as possible No one likes to […]

How understanding mobile networks will improve your app’s performance

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On June 16, 2011

You’ve built web apps and mobile apps (and probably even mobile web apps), but have you ever wondered how the technology differences between the traditional web and mobile web are affecting how your app runs? The 2 biggest issues that affect mobile users today are the network (how the data gets to their phone), and battery […]

Optimizing Your Mobile Tutorial – A Freemium Game Series

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On June 8, 2011

You can have 20 million users download you freemium application, but if only 2 of them spend more than 30 seconds in your app you have a problem! Over the next few weeks we will take the time to review some of the key components of building a successful tutorial for your freemium game and […]

Android vs iOS: A Freemium Game Comparison

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On May 26, 2011

Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great idea […]

Lifetime value: bringing it all together

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On May 5, 2011

Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great idea […]

Calculating lifetime value of freemium gamers: calculating retention rates

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On April 28, 2011

Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great idea […]

Calculating lifetime value of freemium gamers: finding the revenue per daily active user (RPDAU)

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On April 19, 2011

Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great idea […]

The number one business metric for freemium games: lifetime value, know it well

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On April 12, 2011

Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great idea […]

Mastering freemium game mechanics series: social alerts

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On April 4, 2011

Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great idea […]

Marketing Your iOS App With Video

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On March 29, 2011

This is a guest post from Joseph Nilo. He is co-founder of HiLo Media, a production company specializing in creating online content and viral video campaigns. HiLo Media has created videos for an array of large and small software developers and have been at the forefront of screencasting and podcasting. Video is everywhere these days. It seems every […]