Apple and Yahoo are interested to initiate a partnership to expand the functionality of Siri and beyond

On April 10, 2013

Apple and Yahoo are two of the largest U.S. companies, but their interaction was limited until recently because a new partnership in the future could be concluded between them. Apple is looking to reduce its dependence on Google’s search engine, and is looking to use the system from Yahoo to potentiate the Siri functionality and improve its search methods. Unfortunately no other details are available about this possible partnership, but Yahoo already provides information for Stocks and Weather applications, and sports information displayed by Siri are coming from the exact same company.

Data from Yahoo Finance and its weather site already come preloaded onto iPhones and Yahoo data like sports stats help power Apple’s voice-activated “assistant” Siri. But the companies continue to discuss new arrangements, including possible deals to get more content from Yahoo Sports and Yahoo News

Since Google has been raised here, it is quite clear that Apple is pushing the iOS giant out of Mountain View, but it could make a big mistake. If Apple decides to redirect Siri to Yahoo in Google log, then the assistant could have big problems to display correct answers to its questions. Google is currently the biggest search engine on the web, most websites outside the U.S. have content indexed in it, and in other countries mainly using Yahoo as a search engine puts us in a great disadvantage.