Reasons why iPhone is still selling like hotcakes

On November 29, 2011

The iPhone has been in the market for more than 4 years but the sales never declined making it one of the most profitable gadgets that Apple has ever sell. With a new iPhone coming every year, the sales keep on growing. In fact, the iPhone 4S had the largest number of sales during its first week of release as compared with any other iPhones before.

One of the reason on which the iPhone is dominating the smartphone market is simply because of the branding. People know about the iPhone more than any other mobile phones in the planet. It is fully established and since it is released only once a year, people have less problem keeping up with it as compared with manufacturers who releases a new phone every month.

Previously, the exclusivity contract with AT&T did not allow Apple to sell the device to any other carriers in the US but once the contract was finished last year, it opened a floodgate to other carriers such as Verizon and Sprint.

In addition to that, the pricing of only $199 for the newest iPhone makes it one of the cheapest smartphones in the market although the pricing is with the contract.