We're thrashing Google…Steve Jobs tells it like it is

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On October 20, 2010

It seems that Steve Jobs struck a nerve during Apple’s earnings call on Monday when he took five minutes to trash Google’s Android smart phone strategy. He said “Google likes to characterize Android as open and Apple as closed. We find that a bit disingenuous… Android is fragmented… Compare this to iPhone, where every App works the same… [Anderoid’s] multiple hardware and software iterations present developers with a daunting challenge…”

Android creator Andy Rubin chose to respond with the following tweet:

@Arubin the definition of open: “mkdir android ; cd android ; repo init -u git://android.git.kernel.org/platform/manifest.git ; repo sync ; make”

Many believe that Rubin’s response did nothing more than support Jobs stance on the issue. A lot of marketers would have us believe that something being “open” is a good thing, and for a lot of products or services it is. What good is it that Android is open, if most people have no idea how that benefits them? All they know is they buy a phone and download apps.

I can guarantee you that 98% of the people I know who own iPhones, iPods, and iPads are not concerned at all that the architecture for their devices is not considered to be open. All they know is they can find an app for practically anything they want to do, it looks nice, and works as advertised.