My Brand Check App Pro – Review – A marketing oracle

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On September 21, 2012

App Type: Uncategorized

My Brand Check App Pro – Review – A marketing oracle

Our rating:

By: Efraim Linial

Version #: 1.0

Date Released: 2012-09-08

Developer: Efraim Linial

Price: 6.99

User Rating:
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My Brand Check App Pro is a very specific application with a very specific purpose. By inputting a bunch of marketing variables, this application determines the feasibility of sale of your particular good or service.

The benefit of using this app is it gives you an idea of what aspect of your product is deficient in order to sell it. You can even input various contingencies to determine the feasibility of certain factors with the highest possible score being 145. It’s possible to save your results and share about the app online.

Details are provided with regards to the strengths and weaknesses of your marketing ideas. Chain links are given that show descriptions of the marketing correlations when tapped.  Similar broken chain links are shown for the weaknesses of the idea.

As mentioned, this is a very specific app with a very specific audience. If you have a good idea and want to get ideas on how to market it and to what audience, this app is very handy for you. It would probably give some marketing or public relations departments at a company some good direction.

Niche apps tend to be higher in price so the seven bucks of the price is not surprising. However, I have yet to see any other app in the App Store capable of performing this function. In that regard, it’s a bit of a bargain. There is also a free version of the same app for those who want to try before you buy.

In the end, the application is something of an informed marketing Magic 8-Ball. It’s very useful when you know how to use it.

Quick Take

Value:Medium-high.

Would I Buy Again:Perhaps.

Learning Curve:Medium.

Who Is It For:Marketing or PR people.

What I Like:Easy to use. Very informative.

What I Don't Like:Interface could be slicker.

Final Statement:My Brand Check App Pro is very useful when you know to use it.

Read the Developer's Notes:
This application is a unique sales & marketing tool that automatically checks your product's market situation & potential and shows you how you can improve your sales performance. Boost your sales in the short and long term, simply by completing a quick, comprehensive questionnaire.

About the application
My Brand Check App contains a perfectly targeted series of questions that cover the 4 P's of the marketing mix theory: Product, Price, Promotion and Place. At the same time, the questionnaire takes into account your target market and your competitors.

Boost your sales now!
Complete the questionnaire as precisely as you can, and the application will show you your general overall current market situation, your brand's strengths and weaknesses, and the most effective ways to improve your market positioning and boost your sales performance!

About the creator
This application was developed by Efraim Linial, a UCLA Anderson Business School graduate. Efraim has a very extensive and long record in the field of marketing and advertising, managing local & international brands as a managing director for DDB worldwide for over three decades. Presently retired Efraim is now an academic lecturer as well as an advisor for the private sector. Please feel free to contact Efraim at: [email protected]

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