Optimizing Your Tutorial – How to Introduce Currency in a Virtual Economy

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On July 19, 2011

You can have 20 million users download you freemium application, but if only 2 of them spend more than 30 seconds in your app you have a problem! This week we will look at the ways currency can be introduced and the best way to introduce users to your games virtual economy. Dad to son: […]

Using SQLite with iOS

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On June 30, 2011

ikhoyo (Bill Donahue) works in the publishing industry on UI’s for the internet and mobile devices (like the iPhone and iPad). You can see more on my blog. All of the code for this post can be found at GitHub. In my last post, I described how to compile your own version of SQLite on […]

Optimizing Your Tutorial – Simplicity Is Key

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On June 23, 2011

You can have 20 million users download you freemium application, but if only 2 of them spend more than 30 seconds in your app you have a problem! This week we will look at important elements for any successful tutorial with the focus on making every action as simple as possible No one likes to […]

Optimizing Your Tutorial – Setting The Table for an Effective Tutorial

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On June 14, 2011

You can have 20 million users download you freemium application, but if only 2 of them spend more than 30 seconds in your app you have a problem! This week we will look at ways to prepare for defining a tutorial and putting in place the framework to effectively optimize your tutorial over time. Don’t […]

Compiling Your Own Version of SQLite for iOS

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On June 7, 2011

ikhoyo (Bill Donahue) works in the publishing industry on UI development for the web and mobile devices, like the iPhone and iPad. You can read more on my blog. I also have lot’s of open source iOS software available at GitHub. A version of the SQLite database is integrated into iOS. For many apps, the […]

Android vs iOS: A Freemium Game Comparison

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On May 26, 2011

Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great idea […]

How to build a freemium mobile game: Go cute or go home

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On May 18, 2011

Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great idea […]

Calculating lifetime value of freemium gamers: finding the revenue per daily active user (RPDAU)

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On April 19, 2011

Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great idea […]

The number one business metric for freemium games: lifetime value, know it well

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On April 12, 2011

Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great idea […]

Mastering freemium game mechanics series: social alerts

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On April 4, 2011

Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great idea […]